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    <title>Jeff Sikes - Blog</title>
    <subtitle>Writing about technology leadership, Salesforce, and the nonprofit tech landscape.</subtitle>
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    <updated>2026-03-23T00:00:00Z</updated>
    <author>
        <name>Jeff Sikes</name>
        <uri>https://jeffsikes.com</uri>
    </author>

    <entry>
        <title>You Got Your Marketing Journey in My Flows!</title>
        <link href="https://jeffsikes.com/blog/salesforce-campaign-flows-2026.html" rel="alternate" type="text/html"/>
        <id>https://jeffsikes.com/blog/salesforce-campaign-flows-2026.html</id>
        <published>2026-03-23T00:00:00Z</published>
        <updated>2026-03-23T00:00:00Z</updated>
        <summary>Salesforce Campaign Flows give marketing users real automation power while keeping admin Flows safely walled off. Here's how the permission model works.</summary>
        <category term="Salesforce"/>
        <category term="Flows"/>
        <category term="Agentforce"/>
        <category term="Associations"/>
    </entry>

    <entry>
        <title>Data 360: The Foundation Under Everything (and What It's Going to Cost You)</title>
        <link href="https://jeffsikes.com/blog/salesforce-data-360-2026.html" rel="alternate" type="text/html"/>
        <id>https://jeffsikes.com/blog/salesforce-data-360-2026.html</id>
        <published>2026-03-13T00:00:00Z</published>
        <updated>2026-03-13T00:00:00Z</updated>
        <summary>What Data 360 actually costs for associations. Flex Credits vs Profile Pricing, napkin math for mid-size orgs, and why everything new in Salesforce marketing runs on it.</summary>
        <category term="Salesforce"/>
        <category term="Data 360"/>
        <category term="Pricing"/>
        <category term="Associations"/>
    </entry>

    <entry>
        <title>Salesforce Marketing Cloud in 2026: What Associations Need to Know</title>
        <link href="https://jeffsikes.com/blog/salesforce-marketing-cloud-2026.html" rel="alternate" type="text/html"/>
        <id>https://jeffsikes.com/blog/salesforce-marketing-cloud-2026.html</id>
        <published>2026-03-04T00:00:00Z</published>
        <updated>2026-03-04T00:00:00Z</updated>
        <summary>A practical guide to navigating Salesforce's marketing product landscape in 2026. MCE, MCE+, Agentforce Marketing, Data 360 - what it all means for member organizations.</summary>
        <category term="Salesforce"/>
        <category term="Marketing Cloud"/>
        <category term="Associations"/>
        <category term="Agentforce"/>
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